Posts Tagged ‘web site’

Web Site Design for Beginners – Part 3

Friday, August 27th, 2010

The third and final post in this series, Web Site Design for Beginners, is now up on Edmee Roche’s (@edmeeroche) She’s Gone Blogging site.

This blog post covers one of the most important decision you will have to make: what type of web site you are going to develop: informational or e-commerce. Will your site be static, or will it be built with a Content Management System (CMS) so you can easily update the content. If you have an e-commerce site do you want to host your e-commerce site or do you want to use a hosted solution.

Whether you choose a static site, a CMS driven site, an e-commerce site you host or a hosted solution, don’t forget Search Engine Optimization (SEO). I cover all this and more!

SEO, What Can You Do To Increase Your Ranking?

Monday, September 14th, 2009

When trying to improve your search engine optimization there is a lot you can do to improve your standings. You can “pay” to move yourself up in the list by using pay-per-click ads, although this can get expensive as “the best words” in most categories are as expensive as $8.00 per click, yes eight dollars per click. And while you can limit your cost exposure by telling the search engines you only want to spend “x” dollars per month, when that amount is up, your ad is gone….

I personally think that for the average small company, pay-per-click is fraught with cost. There are other, more cost effective things you can do. If you have a web site, such as the one’s Ribit design’s, that is built with a content management system you will be able to easily update your site yourself. By making changes to your site on a regular basis the search engines tend to rank your site more highly.

Of course you can blog, this is adding a “change” to your site. If you use your blog to impart knowledge, you can also use it as a way to establish yourself as an industry expert. Also, you should work with your web developer to be sure that your site has the appropriate code for the search engines to read when they go through the web categorizing all the sites on the internet.

Have fun and happy typing!

Mashups Explained!

Friday, September 7th, 2007

Mashups, you have been hearing the term, but you don’t know what it is. A mashup is a new type of web application using content already existing on the web in a new and innovative way. Mashups are considered part of Web 2.0. A good example of a mashup is chicagocrime.org, a web site that combines crime data from the Chicago Police Department with Google Maps. Google not only supports mashups, but they provide actual mashup framework and tools.

Not all mashups are map oriented, stumbleupon.com is search engine that is unique in that it matches the search results to your personal preferences. As they state on their site “Using search engines to locate relevant content typically means hunting through pages of results. Rather than searching for quality web sites, StumbleUpon members are taken directly to web sites matching their personal interest and preferences.” Joining is easy, over 3.3 million people have already joined.

If you have a blog and want to increase your reach you should use the mashup feedburner.com. FeedBurner allows you to “pubvertise” (their word, not mine) your blog through their web site. FeedBurner will analyze, optimize, publicize, monetize and troubleshoot your blog performance! An innovative way to build better blogging networks for a minimal cost.

If you want to customize your browsing use webwag.com. Webwag allows you to access all the information and services that matter to you, you can choose the newsfeeds, online services, live TV, emails, sticky notes, weather forecasts, etc. all from your Webwag page. You can even choose to have a Flickr feed so that you can keep up with your favorite pictures. My favorite is the Sodoku feed, you can choose how hard or how easy a sudoku challenge you want and can even see the solution if you get stuck!

There are a lot of good mashups out there, if you are interested in finding more just go to one of the mashup directories. I personally like mashup.com’s “Software Mashup of the day”. Have fun finding the right mashups for you!

Redesigning Your Web Site

Thursday, July 26th, 2007

Before beginning the web design process, determine why you are doing a web design and what are your goals and objectives for your new web site. Do you want to move your site to the next level, make it a call to action? This can be done by allowing visitors to subscribe to a monthly newsletter or having an e-commerce section on your web site. Remember if you have people sign up for a newsletter, you will have to produce a newsletter. A simple HTML newsletter can be created as a part of many content management systems.

Is your site redesign being used as a way to bring visitors back to your site, if so you might consider switching to a content management-based web site. Content management systems allow you to easily update your web site yourself. No need to know HTML, if you can type you can update your web site. This will keep the site current and allow your visitors to see something new each time they visit your site. (more…)